events

Events are one of the strongest marketing drivers in an organization’s toolkit. With the growing need to connect with others (both in-person and virtually) and to collaborate, network, and socialize, events can be a powerful way to bring people together to share information and build relationships. Whether your event is for networking, a festival or community gathering, marathon or 5K run, educational programming, workshop, podcast, webinar, or anything else you can dream up, we offer a variety of solutions to bring your event to life, document the day, and provide marketing support to increase attendance and engagement before, during, and after the event. This includes a mix of event photo/video coverage, live streaming, social media and email marketing leading up to, during, and after your big day, and more.

Check out some of our recent case studies if you would like to discuss how we can maximize your event, contact us today!

Philly Ad Club

We partnered with the Philly Ad Club (www.phillyadclub.com) to document their live CMO Series: Come for Collaboration event. This was a panel discussion between two of Philadelphia’s tourism organizations that came together on a campaign to promote the City in anticipation for many upcoming international events including America’s 250th Birthday, World Cup, and more.

We provided photo and video coverage and delivered a full, 1-hour recording of the program, a 2 minute highlight reel shared with attendees, several 3-5 minute clips for Philly Ad Club exclusive member content, still images, and multiple 15-30 second clips to be shared on social media post-event.

@shoemakerfilms

@Visit Philly CMO Neil Frauenglass speaking on the joint campaign with @Philadelphia CVB to promote the City of Philadelphia’s tourism industry. #discoverphl #visitphilly #philadelphia #advertising #marketing #phillytiktok

♬ original sound – SHOEMAKER FILMS

Circle at Sundown

The Circle at Sundown is an annual community event held in Newtown Square, at St. Alban’s Circle. The project is a collaborative output of Gather in the Circle, a local non-profit, and Newtown Township. The event boasts a variety of food and beverages, live music, vendors, and dance performances.

Shoemaker Films provided video marketing support leading up to the event, by working with the vendors who would be at Circle at Sundown, including Trouble’s End Brewing, Twirl Dance Studio, Tonespot BBQ, and more. We created fun, engaging content to drive interest and attendance. During Circle at Sundown we provided full coverage of videography and photography, and produced a 2-minute recap video that was shared across social media and email.

Bungee Oblečení

Bungee Oblečení is a premier fashion brand in Philadelphia. They recently held a trunk show at Neiman Marcus at the King of Prussia mall, and needed photo and video coverage of the event.

We put together a 1 minute highlight video in addition to several short 30 second clips to share on social media in the days and weeks during and after the week-long event. This helped to increase awareness and excitement around the event as well as continue to build Bungee Oblečení’s brand as a luxury designer.